90 Minute Version
Want all of the key takeaways and top ah-ha moments from the Lead Gen Masterclass in a NEW condensed 90-minute version? Then this is for you!
Learn every detail of our proven formula to attract 100s of leads through LinkedIn™ – all in one 90-minute sitting. OR simply watch this as a refresher on what you already learned during the full Lead Gen Masterclass 9-Day Masterclass.
Or listen on-the-go to our podcast
A 6-Month LinkedIn™️ Growth Accelerator
The Lead Gen Academy is an online course, coaching & community designed to help you skyrocket your organic leads and create a captivating personal brand on LinkedIn™️ in just 6 months.
Want the full version of the replays?
Day 1 - LinkedIn™️: Your Business Needs It
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Day 1 Timestamps:
:01 Our Promise: Generate 100s of leads with our proprietary LinkedIn™ method.
:07 Learn what most buyers do before they purchase.
:11 LinkedIn™ Facts: Discover why to focus on LinkedIn™.
:15 Who is Melissa Henault? Your LinkedIn™ lead generation expert.
:24 Baseline Analytics Check-In: Measure your starting progress this week!
:29 LinkedIn™ Algorithm Updates: 3 key tips for posting.
:36 Bird’s Eye View: Build, Drive, and Autopilot with our LinkedIn™ strategy.
Learn why LinkedIn™ is the best platform to reach your ideal audience.
:55 Client Success Story: R.T. Custer’s luxury watch success using our LinkedIn™ Method.
1:08 Homework and Preview: Submit your homework to win prizes all week.
Day 2 - The Leads Landscape
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Day 2 Timestamps:
:02 Day 1 Recap: Build, drive, and automate your LinkedIn™ engine.
:07 Top Question: Not selling anything yet? Is this for you?
:14 LinkedIn™ Top Voice: What it is and how to get it. Challenge yourself to get Top Voice this week for a prize!
:29 The Global Trifecta: LinkedIn™’s role in global marketing trends.
:41 The Blue Ocean of LinkedIn™: Stand out by creating your own market category.
:54 Client Success Story: Peter Thomsen’s rise to top financial advisor using LinkedIn™.
Day 3 - How Are You Showing Up?
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Day 3 Timestamps:
:03 Melissa’s Story – From burnt-out corporate professional to multiple seven-figure entrepreneur using her own method.
:06 Overview of Burnout to All Out programs and working with Melissa’s team.
:10 Attraction Marketing 101: How LinkedIn “pleasant distractions” create attraction.
:11 Leveraging LinkedIn newsletters to build credibility and “think-fluencer” status.
:16 LinkedIn In the News – The latest data on LinkedIn usage.
:20 Law of the Lid – how to take your lid and make it your new floor.
:25 Lead Gen Academy Overview – A sneak peek inside The Lead Gen Academy.
:27 Mindset on LinkedIn: Show up as a professional, not an employee; positioning is key!
:33 Case Study: Dissecting two LinkedIn profiles for successful positioning.
:40 Your value proposition: The key to a powerful LinkedIn profile.
:51 Client Success Story: Jake Kelfer uses LinkedIn to create hypergrowth for his book publishing company.
1:02 Homework and sneak peek for Day 4
Day 4 - Finding Your Ideal Client
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Day 4 Timestamps:
:03 Warm vs. Cold Leads: How LinkedIn creates a long-term business asset.
:14 Law of the Lid revisited: Melissa on how mentors helped raise her ceiling.
:21 Network Growth Strategies: Search for, connect with, and build authentic relationships on LinkedIn.
:26 Who are you trying to Attract? 3 Core Components of personal branding and attraction marketing.
:43 Scholarship Winner
:45 The Lead Gen Academy: Melissa reveals her signature program and offers a huge 24-hour bonus.
1:02 Client Success Story: Darla Bonk sold a high-ticket coaching package on Day 2 using Melissa’s method.
Day 5 - Profiles That Attract
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Day 5 Timestamps:
:03 Network growth and Profile readiness – Are you positioned as an authority in your space?
:06 Personal page vs. Business page – Which do you lead with?
:08 Quick Academy Review – What’s inside, what it costs and how to sign up!
:17 LinkedIn in the news – Record engagement and low user posting offers a huge opportunity to shine.
:19 Two Quick Tips you can do today.
:24 Profile Concepts and a live Profile Audit – Learn the elements of a powerful profile.
:59 Client Success Story: Sue Wilburn shares how she doubled her income using the power of LinkedIn.
Day 6 - Creating Content That Converts
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Day 6 Timestamps:
:04 Quick Academy Review – What’s inside, what it costs and how to sign up!
:07 How to win in a down economy.
:11 Reasons you may not have the leads you want for your business.
:14 Who are you being online? We are compensated by how we show up.
:21 Personal branding. Grow your community before your bank account.
:28 What makes branding different on LinkedIn?
:33 Content Planning. Creating Content that converts.
1:03 Client Success Story: Lynee Lopez shares the tactics she uses on LinkedIn which took her to a 7-figure start-up!
Day 7 - The LinkedIn™️:Algorithm: A Different Game
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Day 7 Timestamps:
:02 Meet our Master LinkedIn™ Trainer and CIO, Jackie Denewitt
:05 Question of the day – Can I take what I’ve learned and apply it on my own?
:10 Quick Lead Gen Academy Review – What’s inside, what it costs and how to sign up!
:15 The LinkedIn Algorithm – Current hashtag trends.
:26 Master the LinkedIn algorithm with these four rules.
:39 The SSI – Boost connections and visibility on LinkedIn.
:44 How to create a carousel on LinkedIn.
:47 LGA Alum Denise LaGrange a Tennessee Real Estate Agent shares LinkedIn tips for selling homes.
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